Arj Selvam — Business, Meditation, Travel, Documentation     

Arj Selvam


i have a varied background and am on my fourth (probably fifth) act. I'm currently building pala, a yet-to-launch media, and consumer-goods companyA vibrant digital publication and a small product offering within the personal-care space, launching later in 2020.. pala is about living a considered life, through the lens of the mind, body, and environment. I also enjoy taking photos and writing, though I don't practice either as much as I'd like.

Sintra, Portugal; August, 2019 (Sony α7III; 18mm at f/2.8, 1/500, ISO 100)


I am the founder of pala, an entity rooted in well-being and inspired by my health journey. Although pala is scheduled to launch later this year, I remain cognizant of this pandemic's impact. Commerce comes second to public health, so when we launch, we'll continue to acknowledge this and find ways to bring relief to those affected — however great or small the gesture.

When schedules align, I consult (advice, strategy, operations, hiring) for consumer technology companies founded by good people who are building conscious products or services.


I don't like the concept of listing career achievements, roles held at notable organizations, or the institution one attended. Understandably, it's not practical, but I consider one's current work and view of the world more important than past accomplishments. If credentials are needed, please email me.


As I've gotten older, I've found myself looking inwards more, and that has led me to the practices of meditating, solo-travel, running, and yoga (Iyengar). These practices have allowed me to restore a balance, something I previously lacked.


Last year, I wrote down a set of (personal) virtues that I hoped to see in myself and work towards. They're nothing more than a list of words, however they all link to a past experience which taught me something about myself. In no order: HumilityHumility — Embody modesty and refrain from self-promotion, resistanceResistance — Stand for what is right, be vocal for the people and things which matter to me, consciousnessConsciousness — Engage intentionally and with volition, colorColor — Become lost in the arts, study what makes the world beautiful, and compassionCompassion —Bring love and joy for others and self.



You can try email.